{"id":18670,"date":"2023-05-03T12:50:40","date_gmt":"2023-05-03T09:50:40","guid":{"rendered":"https:\/\/ibsedu.bg\/specialties\/biznesadministracziya-i-prilozhna-psihologiya\/"},"modified":"2026-04-27T12:29:46","modified_gmt":"2026-04-27T09:29:46","slug":"business-administration-and-applied-psychology","status":"publish","type":"specialties","link":"https:\/\/ibsedu.bg\/en\/specialties\/business-administration-and-applied-psychology\/","title":{"rendered":"Business Administration and Applied Psychology"},"content":{"rendered":"\t\t
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Business Administration and Applied Psychology<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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The modern manager faces numerous problems imposed by the dynamically changing professional business environment at home and abroad, which give rise to complex social and business relationships. Personal satisfaction is the focus of good management, and empathy throughout all activities presents a serious challenge in our time. Knowledge of psychology and its application can be the key to addressing these challenges.<\/p>

By studying in the Business Administration and Applied Psychology program, you will acquire managerial competence and professional skills in business administration, company consulting, human resources organization and management, organizational culture, and strategic thinking. You will be able to effectively address significant psychological, personal, and social problems within organizations and skillfully utilize business mediation methods, among others. We have designed this bachelor’s program to meet the future professional manager’s need to adapt to the new challenges of our times.<\/p>

If you possess patience and compassion and aspire to create a more relaxed and satisfying work environment that enhances productivity, and if you want to learn how to motivate others to willingly follow your lead, consider pursuing this unique program.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t

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Education Format:<\/strong> Full-time, part-time and distance learning<\/p>

Study Duration:<\/strong> 4 years (8 semesters)<\/p>

Language:<\/strong> Bulgarian<\/p>

ECTS credits:<\/strong> 240<\/p>

The “Business Administration and Applied Psychology” program meets international standards for training and qualification in bachelor education. We utilize innovative and interactive teaching methods during the learning process, incorporating multimedia presentations, discussions, business-assigned course projects, case studies, and more. The training culminates with a state exam. We provide opportunities for the practical application of acquired skills through participation in research projects. With the support of our Career Center, we offer internships in leading business companies, enabling a strong career start and professional development.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t

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Knowledge, skills and competences<\/p>

The program in Business Administration and Applied Psychology will enable you to acquire extensive knowledge, practical skills, and competencies to effectively organize and manage business structures, as well as motivate and manage human resources within them.<\/p>

Upon successful completion of your studies in this program, you will acquire:<\/p>

Knowledge:<\/strong><\/p>