A meeting was held between the International Business School (IBS) and representatives of the Municipality of Garmen to discuss the future of tourism and education in the region
A meeting was held at the Garmen Municipality between representatives of the International Business School (IBS) and key local experts. The discussions focused on opportunities for collaboration in tourism, education, and digital transformation. IBS also presented its new master’s programs. Among the participants were Mr. Myudyun Yusein, Deputy Mayor of Garmen Municipality, and Mr. Ahmed Gogunch, Junior Expert on EU Programs, Education, Youth, and Sports, along with other municipal staff. The goal was to explore avenues for regional development through joint initiatives.
The meeting between representatives of IBS and Garmen Municipality opened new collaboration opportunities. They discussed partnerships aimed at improving staff qualifications in the municipality and attracting investments in the SPA and wellness tourism sector. Special attention was given to promoting the rich cultural heritage and traditions of the region, including those of Ribnovo village, known for its unique customs and folklore. IBS offered its expertise and programs as key resources for the municipality’s sustainable development efforts.
The representatives of the International Business School shared their vision for higher education in Bulgaria, highlighting the importance of master’s programs that combine academic knowledge with practical skills. Special attention was given to the program:
The only Bulgarian master program developed in partnership with the Bulgarian Union of Balneology and SPA Tourism (BUBSPA).
This program provides highly specialized knowledge and skills for managing SPA and wellness tourism, which is vital for the Garmen region, known for its natural resources and potential for SPA tourism development. The program follows modern global trends in the creation, management, and sustainable development of SPA tourism and balneology.
The training covers strategic planning and management of tourist sites, which is particularly relevant for Garmen as a tourist destination.
The program focuses on the strategic management and execution of projects, which is crucial for the successful development of any municipality.
Business Administration and E-Business
One of the most sought-after programs combines traditional business education with new technologies and digitalization.
Opportunities for personalized training by our highly qualified instructors were also discussed. The goal is to enhance the qualifications of employees in digital transformation, with a focus on the application of artificial intelligence in business administration.
The meeting marks an important milestone in the development of relations between Garmen Municipality, local schools, and the International Business School. IBS’s master’s programs, especially in SPA management, offer exceptional opportunities for professional growth and attracting investments. The collaboration between IBS and the municipality has the potential to bring significant positive changes that can improve the economic and social environment in the region.